We rebranded, built a new responsive website and developed a marketing strategy that focused on content marketing to achieve a strong marketing mix. Our goal was to raise the profile of Creation, an SME in a large industry, by communicating their expert status through thought leadership articles, blogs and e-blasts. We utilised this long-form marketing mix to allow us to fully explore Creation’s technical abilities in line with their new and different approach to sustainability.
What our clients say:
Our marketing mix, which includes extensive information on Creation’s technical abilities and eco-credentials, has helped to position the business as a leader in sustainable flexographic plate production. Our optimised Creation blogs, in particular, have helped to improve search results, proving popular as an invaluable source of expertise for those seeking support and advice in reprographics and plate supply.