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Clasado BioSciences appoints PHD Marketing


Clasado BioSciences appoints PHD Marketing

PHD Marketing & Strategy, a UK headquartered marketing and communications agency, has been appointed by Clasado BioSciences, a pioneer and leading biotechnology company, to enhance and grow its market presence globally in the field of gut mediated health & wellness.

Clasado is a global leader in the innovative development of clinically proven prebiotic solutions. The company manufactures microbiome science-based products aimed at consumers' gastrointestinal wellness for the food and healthcare sectors, including the unique commercialised prebiotic, Bimuno®.

Joanna Stephenson, PHD Marketing & Strategy Managing Director, said: “We’re delighted to have Clasado on board as it expands on its mission to deliver patented products and technology in the field of health and wellness. Its business strategy perfectly aligns with PHD as we develop our life sciences and technology division.

“We provide comprehensive, integrated content marketing solutions for our clients and have the in-depth understanding, knowledge and experience of our markets to ensure communications programmes deliver. We look forward to working with the Clasado team to amplify its innovative gut wellness solutions.”

PHD Marketing & Strategy Ltd. is perfectly placed to offer expertise to the business, with an already established client list that includes other major players in the global life sciences industry.

Commenting on the appointment, Per Rehné, Clasado Chief Executive Officer said: “Now is a significant time for Clasado’s transformation, as we develop our business strategy and innovation pipeline for our clinically proven prebiotic products. With its in-depth understanding of the latest trends that impact our industry, PHD Marketing is an ideal communications partner for us as we strive to deliver commercial success with the latest ground-breaking prebiotic technology.”

Joanna founded PHD Marketing & Strategy in 2014. Harnessing over 25 years in a range of technical industries, she has used her knowledge as a solid foundation from which to pioneer the business into a highly-recognised B2B agency, representing companies across packaging, food & drink, technology and life sciences operating on a global scale.