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Girl dressed as superhero

Doing business better.

PHD Marketing & Strategy provide three core business offers - click on each link to find out more...

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Spider diagram showing different elements of Communicatons Strategy, Business & Marketing Strategy and Corporate & Training Services
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Business Marketing & Strategy.

Some examples of the types of services PHD Marketing can provide:

Vision & Values

Many small to mid size organisations quickly expand without thinking about what their future business could look like. This lack of clear business vision can ultimately hamper growth, as well as employee engagement.

PHD Marketing provides workshops, 1:1 coaching and employee dialogue sessions to help you answer critical strategy questions and then coherently organises the answers into a relevant Vision & Values data set for use in internal and external communications to drive your strategy.

Contact us to discuss your needs >

Business Development

If you are struggling to grow or thinking about entering new markets, PHD Marketing has the expertise to help you plan and implement your strategy.

From product and market research to rigorous business development processes, PHD has the expertise to implement change in your organisation.

Organisational Development

Jo Stephenson has worked with numerous business leaders on organisational development challenges.

From employee engagement to business prioritisation and restructuring, employee mentoring to innovation stage gate management, PHD Marketing & Strategy have the experts on hand to support you.

Meeting & Brainstorm Facilitation

Sometimes an independent voice, a fresh set of eyes, or a neutral party in the room can help managers or teams of employees resolve key issues and decisions.

PHD Marketing can also host your meeting off site at our West Yorkshire offices to help neutralise the challenge. We can provide facilitators on a half day or daily basis to host your meeting and have expertise in facilitating brainstorming workshops to deliver out of the box thinking.

Marketing Mix Strategic Planning

From basic market research to sales and promotion strategies, PHD can support you at every step.

We have in depth knowledge of B2B industry needs and insight into the food, chemicals, plastics, packaging and print industries through a number of our data partners.

Contact our Marketing Managers >

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Communications Strategy.

Examples of our communications services include:

Social Media & Website Management

Having a well managed & coherent presence online is critical in today’s fast paced business world. With PHD Marketing & Strategy experts on hand it’s as easy as 1-2-3!

1. We work with Paul Hewitt Design to design and deliver your website - we can produce contemporary multi site, multi language, fully device responsive solutions whatever your budget. See paulhewittdesign.co.uk for examples of our recent work.

2. We align your social media content strategy to your marketing objectives.

3. We then manage your website (SEO, hosting and uploads) and social media strategy for you on a single monthly fee basis with transparent reporting and continuous improvement focus.

Contact our Digital Experts >

Promotional Materials

We can design and deliver all your promotional materials in line with your corporate branding requirements - flags, banners, mugs, pens, gifts, calendars - contact us for more information.

Contact us >

Product Launch Management

Harvard University estimates that 75% of all product launches do not meet their objectives within 3 years. Let PHD Marketing help you develop your solution from idea to commercial launch through disciplined stage gate management and a rigorous commercialisation programme to ensure your best chance of success.

We understand B2B marketing - we understand print, plastics and packaging. Let us ensure your success!

Media Relations & PR

The PHD team understand B2B media and journalism. We know how to make your story stand out from the crowd. We don’t product push - we develop a strategy with you to tell stories and excite the audience to deliver the coverage that you want for your organisation. We also specialise in crisis and key event management communications.

With two former journalists on board, and a media buyer focused on reducing your communications costs, PHD has a strong team with many years of experience to deliver successful campaigns locally, nationally and globally. We work with a number of media channels to ensure your story reaches your target audience on time with maximum exposure.

Talk to our PR Team >

Branding & Positioning

Our unique full service solution with our sister company, Paul Hewitt Design, enables us to link your organisational strategy to your branding and market positioning.

We ensure the building blocks of your business strategy are secure and then deliver your differentiated image to meet your business objectives.

Market, Competitor & Segmentation Analysis

Working with a number of data providers, PHD specialise in developing in depth understanding of your target markets, customers or products. Our research specialists have unique experience in delivering tailored presentations and reports to support your business development strategy.

Complex information, delivered effectively.

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Corporate & Training Services.

Examples of our training services include:

Presentation Skills Coaching

Personal 1:1 Presentation Skills Coaching - Hourly, ½ Day or Full Day Programmes available to perfect your pitch for any event.

1 Day Presentation Skills Programme - Max 8 persons per 1 day in house workshops are available at The Barracks, Pontefract.

Nine steps to delivering effective communications - covers presentation preparation, structuring, body language, tailoring your pitch, powerpoint hints and tips, managing conflict, influencing and managing those pesky nerves!

Book your place or find out more >

Pitching For Success

A comprehensive 2 day training programme to enable teams to step up to the perfect pitch!

Work on a live bid or project to increase your likelihood of success! Teams understand the pitch process, create action plans and develop tailored communications that are persuasive to the client.

Teams identify key stakeholders and how to influence appropriately, develop their pitch in the room and develop team pitching skills that win!

Secure your place >

Events Management

The team at PHD are highly experienced in delivering effective and powerful workshops, seminars, product launches and key events.

We have a team of event suppliers working with us to tailor your event to your exact needs and manage the whole process from invites to execution with the minimum of fuss.

Discuss your requirements with us >

Coaching & Mentoring

Jo Stephenson works as a trusted advisor to a number of business directors across the U.K in small, mid and large multi-national organisations.

She specialises in strategic planning, business development and marketing strategy. References are available on request.

Public Speaking

Hate public speaking? Then contact PHD Marketing & Strategy for coaching or even to speak for you. Jo Stephenson is a regular commentator at national and international conferences. In the past 24 months she has spoken at PIRA, Recycling Conferences, Food Matters Live, Client Seminars and Pitches plus The EFIA Gala Dinner to name a few.

If you want to lift the image and professionalism of your event, and need a professional speaker, then contact PHD Marketing to see how we can help.

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Need help?

Call one of our experts on +44 1977 708 643
or send us a message by email or online

Get in touch >

Communications Strategy Business & Marketing Strategy Corporate & Training Services